Yellow pages are great for finding businesses by name or category, but if you want to find a specific product locally, sites like Yokel are a much better way to go. Yokel lets you know exactly which local stores have a product in stock and how much it costs.
Thanks to some integration help from the good folks at Yokel, Berry411 mobile search is now able to interactively suggest helpful Yokel searches.
Suppose you’re looking for a Wii remote, for instance. As you type wii, Berry411 will interactively suggest searches for Wii related products on Yokel (such as wii console and wii remote).
Clicking on those links take you directly to Yokel search results, including availability and prices at local stores.
In addition to a comprehensive set of product links from Yokel, Berry411 also automatically suggests other relevant plugin searches based on past searches by users.
If you search for Happy Feet, relevant searches will be suggested using the plugins for Google Movies, IMDB, and Yokel shopping, as well as yellow pages.
These new features are available automatically to users of recent Berry411 releases (3.7 and above), no upgrade is required.
More screenshots here: New in Berry411: automatic Yokel shopping search completions » Bogle’s Blog