BlackBerryCool just partnered with VirtualReach for a branded RSS reader based on their Viigo platform; I downloaded it last night and started playing with it, and guys -- it's freakin *bomber*.

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BlackBerryCool » BlackBerry Cool Partners with Virtual Reach for BlackBerry Cool To Go

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Viigo

It has a few things I don't like, but overall I'm liking it a lot more than PicoNews; I instantly added even more RSS feeds because they're such a pleasure to read with this app, I can't wait to use it on the new Curve 8300.