I think everyone is missing the main point of this.

For Family:
Parents can control what their kids can and cant do, and can share media/files/calendar/contacts with them
For Business:
The "boss" can control what workers have access to, assign calendar entries to basically dispatch workers, and limit what they can and cannot do on their devices. For now it is working as it was intended.

This is also a very early release of the product, and i havent seen more than a handful of people that are actually supposed to have this, that have posted.