Originally Posted by jocelyn
I think BerryPix mentioned Handmark, not Handango. What is this commission about, if I may ask?
You're right it was Handmark, not Handango, that was keeping me from "feeling the love".
To answer your question regarding commission:
Berry Pix and other applications are often not sold directly from the developer, but sold on a "distributor" website such as Handango
There are benefits to doing this, such as:
It saves the developers the trouble of operating their own e-commerce site.
It provides would-be customers a common place to buy software from. Thus a new product, when listed on a well-known site, automatically gains market exposure.
The distributor lists the developer's products for free, but when a sale is processed, the distributor first takes a cut from that sale, and then remits the remainder to the developer. This is usually done on a monthly basis.
The current distributor's cut per unit varies from 60% - 75% in my experience, which means the developer only realizes 25-30% of the actual sale price!
You might think, well.. why list with them at all at that high a rate? The answer is in Benefit 2. Far more people know about Handango.com than know about colabnet.com. In order to sell the product, you need it to get it exposed.
We sell Berry Pix on Handango and through PayPal from colabnet.com. We get many times more sales from Handango than through our own site. We wish that the opposite were true, but alas, tis not. Therein lies the rub.
Mud? I hope not