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Old 11-03-2008, 10:16 PM   #1 (permalink)
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Default AT&T BlackBerry Bold Costing AT&T $499.00

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ATxxx038;T Being Charged $499 for the BlackBerry Bold | BlackBerryNews.com
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Old 11-03-2008, 10:17 PM   #2 (permalink)
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Selling it for $299.00 and something tells me they will make a profit.
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Old 11-03-2008, 10:20 PM   #3 (permalink)
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make a profit.
I think that is a huge understatement!
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Old 11-03-2008, 10:39 PM   #4 (permalink)
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Wirelessly posted (troydbrown is Chad!)

Yes they will on the service plan. They are in business to make money.
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Old 11-04-2008, 03:55 PM   #5 (permalink)
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surprised there isn't more commentary on this
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Old 11-04-2008, 04:42 PM   #6 (permalink)
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I remember reading that ATT pays Apple that amount for an iPhone. I think they owe Apple $200 for every one they sell and they have to pay it upfront. They said it'll make their bottom line look bad this year. RIM's no different evidently.
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Old 11-05-2008, 07:58 AM   #7 (permalink)
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Well, they are losing so much money on the iphone that it is affecting their bottom line. Why do you think this will be different? They certainly won't sell as many of these.

I would also question the validity of that link. If other vendors are giving them away free, or $99 or even $199 it would seem unlikely that they could afford it and ATT is getting screwed. I doubt they are getting a better deal on them from RIM then ATT is.

Last edited by Donbp : 11-05-2008 at 08:03 AM.
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Old 11-05-2008, 08:19 AM   #8 (permalink)
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$30.00X24=Profit
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Old 11-05-2008, 10:20 AM   #9 (permalink)
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Originally Posted by bigolsparky View Post
$30.00X24=Profit
Where is the profit in that? You are forgetting the 50,000 or so employees they have to pay, their building costs, their energy costs, fuel, infrastructure and on and on and on....that $30 becomes nearly nothing. They just can't afford to lose money on another phone.
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Old 11-05-2008, 06:19 PM   #10 (permalink)
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Quote:
Originally Posted by TheBigNewt View Post
I remember reading that ATT pays Apple that amount for an iPhone. I think they owe Apple $200 for every one they sell and they have to pay it upfront. They said it'll make their bottom line look bad this year. RIM's no different evidently.

My understanding of the deal is that not only do they pay Apple for the equipment but Apple also gets a slice of the monthly revenue from wireless accounts.
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Old 11-05-2008, 09:40 PM   #11 (permalink)
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Originally Posted by ezrunner View Post
Wirelessly posted (troydbrown is Chad!)

Yes they will on the service plan. They are in business to make money.

I assume you are just stating the oblivious and not actually thinking that we did not know that...
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