By Douglas Soltys, via Inside Blackberry http://blogs.blackberry.com/2011/08/...=FBCurve082311
BB announces three new members to the BlackBerry® 7 OS smartphone family today, the BlackBerry® Curve 9350, 9360 and 9370 smartphones. The new BlackBerry Curve smartphones will be available in Canada this month and via carriers in selected countries around the world beginning in September. For more details on pricing and international availability, make sure to check out our BlackBerry Curve product page or contact your local carrier.
1. The new BlackBerry Curve smartphones are sleek
People familiar with the BlackBerry® Bold 9900 and 9930 smartphones and the all-touch BlackBerry® Torch 9850 and 9860 smartphones we introduced earlier this month have heard us talk about the sleek and trim design of the new BlackBerry 7 smartphones, and the BlackBerry Curve 9350, 9360 and 9370 smartphones are no exception. Our intention was to craft the most stylish BlackBerry Curve smartphones yet, while still maintaining that classic just right Curve feel.
We wanted to provide you a balance of ergonomics and style through a combination of key design decisions. For example, the BlackBerry Curve 9350, 9360 and 9370 smartphones feature a design similar to that of the new all-touch BlackBerry Torch, curving both front and back surfaces together for a smooth fit in your hand. We paired this design with a flowing soft-touch band around the circumference of the device, which is both durable and makes the new BlackBerry Curve smartphones comfortable to hold. The soft-touch band also seamlessly integrates functional features like the volume, mute and convenience keys. And we think you'll love knowing that the BlackBerry Curve 9350, 9360 and 9370 smartphones are also some of the lightest BlackBerry smartphones ever, weighing in at only 99 grams including battery making portability one less thing you need to worry about.
2. The BlackBerry 7 OS powers the new BlackBerry Curve smartphones
The slim and sleek BlackBerry Curve 9350, 9360 and 9370 smartphones have been paired with the fast and powerful new BlackBerry 7 OS. We know that BlackBerry Curve smartphone users love to browse the web, and the next-generation BlackBerry Browser is a perfect example of the performance improvements offered by BlackBerry 7. The BlackBerry 7 Browser features a significantly faster web experience, as well as optimized HTML 5 support for things like web-based games and videos. BlackBerry 7 ensures that BlackBerry smartphone users will receive a fast and fluid experience on the new BlackBerry Curve smartphones, with crisp graphics that take advantage of the new devices HVGA+ (480×360) display.
BlackBerry 7 also features another improvement upon the BlackBerry 6 OS: voice-activated Universal Search. Voice-activated Universal Search makes it even easier to find the files, messages and contacts stored on your BlackBerry Curve smartphone. You can also use Universal Search to scour the mobile web and supported 3rd party applications to find the information you need hands free!
3. The new BlackBerry Curve smartphones deeply integrate social
On top of the new functionality provided by the BlackBerry 7 OS, the BlackBerry Curve 9350, 9360 and 9370 smartphones feature a variety of applications that make them some of the most social BlackBerry smartphones ever. In addition to the latest versions of Twitter® for BlackBerry smartphones and Facebook® for BlackBerry smartphones, the new BlackBerry Curve smartphones feature a brand new version of the popular Social Feeds application, which integrates your Facebook®, Twitter® and BBM feeds into one convenient location. Social Feeds 2.0 contains new features such as Universal Search integration, and the ability to create custom views for your social feeds. My favorite new Social Feeds 2.0 feature may just be the ability to flag items for viewing at a later date, which ensures I don't have to miss out on any important updates or news items when I'm on the go. Social Feeds is a great application for any BlackBerry smartphone user who can't choose just one social network, or is looking for an easy way to stay connect to everyone and everything that matters to them.