"Koodo" sounds like a play on "Kudu
As an obscure reference, perhaps Koodo is an homage to "Team Kudu", the offshore powerboat racing team from the late-70's/early 80's that started with "Mongoose" and "Kudu", and ultimately drove "Kaama" to an offshore championship. In a male-dominated sport it was rather remarkable that Kaama was driven by Betty Cook
, "The fastest woman on water." She got into the sport with the help and encouragement of her husband and financed both the 1977 and 1979 championship seasons out of her own (considerably deep) pockets. Anheuser Busch was embarrassed that with their corporate budget they lost to a woman, and an independent. So what's a mega-corporation to do? They bought Kaama, repainted it, and drove it 1981 as the Michelob Light boat.
Just on the off chance you're interested.