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Old 09-25-2008, 09:07 PM   #1 (permalink)
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Default RIM stock price falls due to marketing costs concerns

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I would repost the article here, from WSJ, but it's premium content so had better not.

Basically, analysts are worried that RIM is going to have to spend a significant amount of money to push their new products. Perhaps staggered international releases to other markets were an attempt to offset such sales worries.

The article made brief mention of "product delays" but not about the Bold specifically other than to mention it along with the other two impending product releases. (Storm and Pearl Flip).

I suspect though, the Bold will sell well but I can't help but think the money spent earlier this year in announcing the product and subsequent press campaign lost its value since there was no product to follow and here we are without any firm understanding as to when to expect the product. I can't help but think that RIM is shooting themselves in the foot here with the non-information and dodging silence.

EDIT: My apologies for mis-posting. Wasn't even aware that there was a RIM Stock / Legal Discussion forum. My bookmark goes straight to the Bold forum. I admit it's only tangentially related to the Bold but that was my thinking re: product delays - frustrated Bold people.
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Last edited by masonfoley : 09-25-2008 at 09:18 PM.
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Old 09-25-2008, 09:12 PM   #2 (permalink)
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** Moved to RIM Stock/Legal Discussion Forum **
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Old 09-25-2008, 09:15 PM   #3 (permalink)
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Oh...forgot to mention, it's dropped almost 20% (19.41%) in after hours trading.
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