BB msgr is for PIN message chats between BlackBerry devices. PIN messaging is like SMS, except you don't get charged for SMS.
RIM assigns a PIN number to every BB and the address is based on that instead of a cell phone number. To add a buddy you need their PIN in your contact entry.
There's a huge thread on people looking for PIN buddies. Hit one of those cats up if you need a buddy to test it out. Use the search to find the thread.
It's possible that some non BB devices can use BB msgr if they use the "Blackberry Connect" platform. Tho I'm not sure PINs are implemented with BB Connect.
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